top of page
Design Categories: Logo
Role: Freelance Graphic Designer
Timeline: 3 weeks (2023)
Tools: Illustrator
​
Logo Design
The Shahrzad logo represents a company that sells Iranian cultural handicrafts, like jewelry, clothing, and rugs, sourced from different cities in Iran and offered to Arabic countries such as Dubai and Oman. The logo is designed to be easily recognized by both Iranian and Arabic audiences.​
The name Shahrzad is inspired by a famous female storyteller from One Thousand and One Nights, symbolizing the rich stories behind each handcrafted item. To give the logo a strong Iranian identity, I included the lotus flower, a symbol found in many historical artifacts, and used a turquoise blue color to express strength and purity.
Design Inspiration
I drew inspiration from various artworks I discovered on Pinterest, which helped shape the design of the logo. The images showcase the unique elements that influenced my creative process.
bottom of page